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    <loc>https://www.martinschott.com/profile</loc>
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    <lastmod>2026-03-20</lastmod>
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      <image:title>profile</image:title>
      <image:caption>Award-winning Creative Director leading global brand strategy, storytelling, and design. Over my career in the arts and luxury, I’ve helped institutions define identity, craft narratives, and maintain relevance while evolving with changing audiences. Born in Basel, Switzerland, with Polish heritage, I’m based in New York, where my career has unfolded across the worlds of art, performance, and luxury. I’ve worked at institutions including Christie’s, Lincoln Center, and Phillips, collaborating with exceptional teams and individuals to shape narratives and visual identities that reflect both cultural context and long-term value. These experiences have deepened my appreciation for art, performance, and masterfully crafted objects—and for the role design plays in how they are understood. At Phillips, where the world’s bold and curious engage with art, design, and luxury, I lead Creative, Production, and Proposals on a global scale. Supported by a highly dedicated team, our work has contributed to securing key consignments and has been recognized with 15 design awards. Explore selected work For select collaborations, advisory conversations, or speaking engagements, feel free to get in touch Photo: Jennifer Thackray</image:caption>
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    <loc>https://www.martinschott.com/contact</loc>
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    <loc>https://www.martinschott.com/vr-</loc>
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    <loc>https://www.martinschott.com/phillips</loc>
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    <lastmod>2026-01-25</lastmod>
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      <image:title>Phillips</image:title>
      <image:caption>A video book titled "Basquiat" with featuring details of a painting and a quote on the cover.</image:caption>
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      <image:title>Phillips</image:title>
      <image:caption>Phillips gallery displaying Basquiat's Untitled painting.</image:caption>
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      <image:title>Phillips</image:title>
      <image:caption>Staircase at Phillips featuring a red carpet leading to an exhibit about 'The Imperial Patek Philippe,' featuring portraits and informational text on the wall and a watch display case.</image:caption>
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      <image:title>Phillips</image:title>
      <image:caption>Red box with embossed text reading "The Imperial Patek Philippe" and a smaller matching red box with the same embossed text inside a red fabric sleeve.</image:caption>
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      <image:title>Phillips</image:title>
      <image:caption>Red interactive display with clock imagery of 'The Imperial Patek Philippe' and a video screen showing a close-up of the watch dial.</image:caption>
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      <image:title>Phillips</image:title>
      <image:caption>Imperial Patek Philippe exhibition room with two screens displaying Puyi, the last Emperor, on the back wall, and watch display in the middle.</image:caption>
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      <image:title>Phillips</image:title>
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  <url>
    <loc>https://www.martinschott.com/lincolncenter</loc>
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    <lastmod>2026-01-22</lastmod>
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      <image:title>Lincoln Center</image:title>
      <image:caption>A row of posters advertising Lincoln Center's White Light Festival, displaying various performances and artists.</image:caption>
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      <image:title>Lincoln Center</image:title>
      <image:caption>Lang Lang performing on stage with an orchestra, stage lighting, and large letter lights in the background spelling 'LANG LANG'.</image:caption>
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      <image:title>Lincoln Center</image:title>
      <image:caption>Two smartphones displaying promotional posts for the Lincoln Center's White Light Festival, with one showing a woman and the words "Focuses our lives," and the other showing information about the festival's dates.</image:caption>
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      <image:title>Lincoln Center</image:title>
      <image:caption>A set of black booklets, fanned out, numbered 1 to 10 with a label that reads "White Light Festival" on each.</image:caption>
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